Thoughts & Insights

…about Design, Branding, Marketing & Business

The Secret Ingredient to Business Success in 2025: Add A Little Brand Flavour…

The Secret Ingredient to Business Success in 2025: Add A Little Brand Flavour…

Running a successful business in the UK has always been tough, but 2025 looks ready to bring its own set of new challenges. With the economy in flux, the cost of living crisis making competition even more fierce, and customers demanding more than ever to make informed decisions, many business owners will continue to find themselves dealing with one pain point after another.

Adding a little brand flavour can be the game-changer...

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Crafting Identity: The Crucial Role of Storytelling in Brand and Logo Design

Crafting Identity: The Crucial Role of Storytelling in Brand and Logo Design

In the vast and competitive landscape of business, standing out is more than just a choice; it's a necessity.

One powerful tool that has proven time and again to be a game-changer in this pursuit is storytelling.

When it comes to brand and logo design, weaving a compelling narrative is the key to creating a lasting and meaningful connection with your audience.

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“Your logo is the key to your brand’s identity. It’s the face of your company and the first impression you make.”

– Jacob Cass